Veg Maharaja Mac A Delight For Vegetarian Customers

The Big Mac is a world-famous hamburger sold by McDonald’s, the international fast-food restaurant chain. Introduced first in Pittsburgh, United States, in 1967, it was such a huge hit that it was sold in the rest of the US by the following year. Today, it has become one of the signature products of the company and is sold across the world.

The burger originally consisted of two 100 per cent beef patties, a special sauce which is a variant of the Thousand Island dressing, iceberg lettuce, American cheese, pickles, and onions, served in a three-part sesame seed bun. To this day, the recipe remains the same in the US.

The first Indian version of the legendary American burger was the Chicken Maharaja Mac. It was a combination of grilled double-chicken patty, flavoured with smokey sauce and a slice of cheese, with slivered onion, crisp, shredded iceberg lettuce, and juicy tomatoes.

After years of the Indian Big Mac experience being reserved for non-vegetarians, McDonald’s surprised its vegetarian patrons with a Veg Maharaja this year. Now, vegetarians can also enjoy the delicious concoction of double patties with fine cheese slices, fiery jalapenos and crunchy onions, placed on a bed of fresh lettuce patty with cheese and corn, with a topping of smooth, exotic sauces.

Explaining the reason for the launch, Smita Jatia, Managing Director, Hardcastle Restaurants, the master franchisee of McDonald’s India(West & South) said, “Seeing a lot of demand for food that is filling and indulgent, made us launch the Maharaja Mac some years ago. But we did not want to exclude our vegetarian customers.”

“We did surveys among our customers, which revealed that vegetarians liked the corn-and-cheese combination. Taking a cue from that, we took the Maharaja Mac and launched its vegetarian version in the form of the Veg Maharaja Mac.”

She added that a lot of vegetables - like lettuce, jalapenos, tomatoes and onions – had been added to the new Maharaja burgers so that the vegetarian customers get to taste the freshness of the ingredients when they bite into their burger.

The Veg Maharaja Mac is surely a vegetarian's ultimate food. Huge in size and high on taste, everyone will take longer to finish the burger.

From India’s own version, let’s find out what the Big Mac looks like in other countires. Australia, a country always known to like things big, has the Mega Mac or Double Big Mac – four-ounce beef patties with an extra slice of cheese. It is the biggest regular hamburger produced by the chain and has 680 calories.

In Europe, it is known as the “Big Big Mac”, which is a quarter-pounder-like product, while Alaska, US, has its exclusive burger named after its mountain, Mt. McKinley - The McKinley-Mac. It’s made of two quarter-pound patties.

In West Asia, the Chicken Big Mac - with two breaded chicken patties – is sold.  Ther countries are Pakistan, Egypt, UAE, Kuwait, and Qatar. The Giga Big Mac is a larger version, with three times the meat of a Big Mac. This belongs to Japan.